Portfolio
Introduction
I am Bao Tran, your potential Marketing Executive. People often call me a "jack of all trades" because I can handle a wide variety of marketing tasks. To be honest, I developed these skills simply because today's market demands it.
Recently, I built a WordPress website from scratch for Karsterly Rock Lodge (a newly built lodging structure) and managed their Online Travel Agency (OTA) channels. I also manage and optimize social media channels for Auberge de Meo Vac. Beyond that, I can build engaging email campaigns, set up website data tracking, edit videos, and design post layouts.
Because I have a solid background in Digital Marketing, I know how to make sure my creative work actually supports the main business goals.
Thank you for your time and consideration.
Web Design
Karsterly Rock Lodge
Used WordPress and required plugins to design, develop, and launch the website for the newly built property.
Video Editing
EuroStyle
Use Capcut, Adobe Premiere, and other tools to create engaging event videos and stylize images for social posts.
An invitation digital media I adapted with Capcut. The original design credit goes to Phi Mung | @thisisbettertospeakor.die
Search Engine Optimization
Karsterly Rock Lodge
- Keyword research and creating content layout. Planning content categories throughout the website.
- Managing and planning website content strategy.
- Writing blog posts and auditing on-page SEO metrics.
- Managing Google Search Console and Google Analytics tracking parameters.
Email Marketing
Karsterly Rock Lodge
Develop and create email campaigns to initiate business collaboration via email marketing apps such as Getresponse, Moosend, and Mail-merge from Google Sheets.